
Dear Homeowner(s),
When you’re looking online for real estate, where do you go? Did you know that more home buyers and sellers go to REALTOR.com® than any other real estate site? As a real estate professional, I am committed to leveraging recent trends in online consumer behavior to help my clients’ homes sell for more. So even if you are not looking to sell your home soon, I am committed to helping increase the value of your home by helping increase the value of other homes in your neighborhood that I sell.
One of the key ways I work to help increase home values is by expertly marketing them online to reach a large targeted audience of interested buyers for your home. I provide home buyers with what they want most online… multiple photos and detailed property descriptions. All my clients benefit from these enhancements on the #1 real estate site, REALTOR.com®1. Listings on REALTOR.com® with six photos are viewed 299% more often, on average2.
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These powerful enhancements allow your property to stand out to 6.6 million individuals each month3 who, on average, spend 82% of the time they search for a home online on REALTOR.com®.1 Additionally, your home will receive the same high impact placement on popular Web portals, such as AOL® and MSN®. Because these powerful enhancements allow me to give buyers what they want most, on the most popular real estate sites, all of the clients I serve benefit. This is all part of my commitment to expertly market your home to the broadest possible audience of online home buyers 24 hours a day, 7 days a week to help sell it for more. When you do decide to sell your home, you’ll want your home to stand out as prominently as possible. To learn more about my commitment to real estate marketing and how I employ REALTOR.com® to reach more buyers for your home visit my Web site at www.OCFRANK.com , or if you prefer, you can call me at 609-334-8238. I’d be delighted to meet with you in person to demonstrate how I am able to create greater potential demand and, thus, possibly sell your home for more. |
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Sincerely,
Frank Mastroni
Grace Realty
1 Media Metrix – Based on reporting of the time online users spent during 2005 on REALTOR.com® and other comparable real estate aggregation sites and excluding sites of franchisers/brokerages.
2 Compared with non-showcase listings (listings without multiple photos). Based on REALTOR.com® internal analysis of Showcase Listing Detail Page Views per Listing vs. Non-Showcase Listings Detail Page Views per Listing, for January 31, 2005.
3 Media Metrix – reporting the average number of unique visitors to the site each month of 2005.


